Family Matters

Family Matters champions youth and courageous social change with strong relationships, meaningful communication, and safe environments. The Chicago-based community organization needed a brand as bold as their vision for tomorrow. Collaboration and community input buoyed our efforts. A co-creation workshop provided youth an opportunity to be active participants in development. The resulting brand is both warm and fearless and encourages curiosity.

Role: Project Lead
Execution: Brand Development, Collateral